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Pharrell doing an interview with KAWS for MTV,yesterday (06.08.09).Those red boots are so badass.

My prayers have been answered. After months and months of being so frustrated with Gucci’s incongruency with their boutiques, their retailers @ Holt Renfrew, and their completely inaccessible website, something has finally happened. Maybe it was my strongly worded letteremail to Gucci’s PR department? Maybe not. but either way, I am pleased to announce that …

IYBC Introduces #18: Gucci Ships to Canada Read More »

Day One, I had the wonderful opportunity of hear Kori Chilibeck, CEO of Earth Water International, speak about his company. If you know anything about social enterprise, EWI is the epitome of it. 100% of their net profit goes directly to the UNHCR (the United Nations Refugee Agency). He currently has offices in Edmonton, in …

IYBC at the GYA09 #4: Earth Water International Read More »

yo, do you think we’ll look back in a few years and laugh at how we dress now? U know what? I’ve thought abt that! And no we won’t! Cause if u look at our styles….I think we’re both very minimal. Classic. With a modern twist. But for the most part – simplistic. Simplistic chic …

IYBC Wise-Word #19: Style? Read More »

Frida obviously can feel the pressure as Louis Vuitton x Kanye West had their hugely succesful sneaker launch a few months ago. That’s probably why she enlisted just-famous DJ and music producer Mark Ronson to collaborate on limited edition sneakers. Gucci will be opening multiple Flash Sneaker Shops around the globe; Paris, Berlin, Hong Kong, …

IYBC Introduces #17: Mark Ronson x Gucci Read More »

When it comes to style, a high-calibre timepeicecan be a deadly weapon in your arsenal CHANEL j12 gmt GDP3125TAG HEUER carrera calibre 1 GDP2250 ORIS tt3 chronography black GDP1700GUCCI black g chrono GDP1200CORUM admiral’s cup black hull 48 GDP4995 OMEGA speedmaster professional moonwatch GDP2030 CARTIER pasha seatimer chronography GDP6400 Source: May 2009 EsquirePhotographs: Mitch FeinbergStyling: …

Bullet Time Read More »

28.07.09 – 02.08.09 i’m seriously considering going to school at Grant MacEwan, in Edmontonafter staying in these spacious, clean-cut dorm rooms

Has anyone noticed my strange infatuation with black denim as of late? A few years back, I always vowed I would never invest in a pair of black jeans, because it seemed so contradictory; denim should be blue, as jeans are traditionally blue. Oh how naive I have been, but as least I can acknoloedge …

IYBC Confessions of a Denim Connoisseur #9: Diesel Black Gold Tapered Denim Read More »

DAY THREE @ the pool bar DAY FIVE @ dinner DAY TWO @ the mall DAY THREE @ the beach DAY FOUR @ the beach DAY FIVE @ the pool i don’t call you Lexus without meaningyou’re the luxury edition to errthang i dothanks for being true to everything you’ve ever said…and then some love …

IYBC Rocks 809DR #13: Yeah, We’re From LA Read More »

Ignite Change Now! Planning Sessions on 29.07.09Discover A is B.